Sky-diving ostrich, neither spots nor stripes.

This is the new A Glass and A Half Full Production from Cadbury's. Cadbury's Dairy Milk have stepped up their advertising game massively in the last few years, with the Gorilla advert becoming one of the most famous recent adverts, both on TV and virally. However after the Gorilla and the Airport Race, I felt that the adverts were lacking something, the latest Spots vs Stripes more so than any other. As my friend pointed out, it comes across as lazy and obvious, using a game and lazy. This is the strategy I would expect of some brands, and for some it is perfect, yet not for Cadbury's.

The new Ostrich advert is simple yet makes you smile and you enjoy the advert, with yet another perfect musical choice. The advert was intended to create a warm feeling that replicated the enjoyment of eating Cadbury's Dairy Milk, and I think it really does, as much as it could anyways.